Best Practices for Mobile Customer Acquisition

Complimentary Web Seminar
Available On-Demand
Brought to you by American Banker

As the number of mobile application attempts rapidly rises, banks are facing difficulties in converting mobile applicants into booked accounts due to high abandonment. Banks must optimize mobile for customer acquisition to grow revenue and do it quickly.

During this webinar, attendees will learn how to improve funnel metrics by delivering a superior mobile user experience with data prefill via mobile web or native app. They will also learn about a unique, new mobile ID document verification technology that enables consumers to simply scan their driver license with their mobile phone or tablet to verify their identity instantly. For institutions using this ID verification technology, they can be ensure that the ID document presented is a real, government issued document which gives them the confidence to approve more new customers.

As a result of attending this webinar you will learn to:

  • Improve funnel metrics to double accounts booked with a superior mobile experience
  • How to do it safely and securely
  • How to quantify the benefits

Presenters:

Moderator

Speakers

Mike Sisk
Contributing Editor
American Banker

David O’Connell
Senior Analyst, Wholesale Banking
Aite Group

Sarah Clark
VP, Product
Mitek

Sponsored by:
Sponsor

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