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Sixty-five to ninety percent of potential customers start an application to open a new account, but then abandon that process before completion (Aite Group, 2019). With the pressure on banks to acquire new customers and differentiate their offering against new market entrants, poor customer experience in the new account opening process is a problem financial institution need to fix.
To accelerate new customer acquisition and reduce abandonment rates, financial institutions need to transform the new account opening process into a seamless and secure digital customer experience for applicants. This means stripping out areas of frustration, such as manual ID checks and mandatory branch visits, while replacing these legacy processes with more modern solutions, such as digital identity verification and e-signatures.
Join this on-demand webinar to hear experts discuss:
Director of Product Marketing
Co-founder and Partner
New Reality Media LLC
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